Project Details

Client: DDB / BeInSports

Date: 19 December 2016

Online: bit.ly/2imkFwy

Main sponsor of the soccer championship UEFA EURO 2016, BeInsports install a full entertainment railcar in the UEFA communication Train. For this beautiful project, Bein Sports wanted its audience to live a day in the skin of a star, invited to the most prestigious tv show of the competition and given acces to the preparations behind the scene.
A project realized in record time since we had two weeks to prepare, produce, shoot and edit, taking into consideration the tight schedule of BeIn Sports TV consultants. A bespoke challenge for the RIG team and the BBC team, deeply involved in the project. A nice collaboration for a successfull result.
25
cities
62
Exhibition days
130
press articles
300000
visitors